Reviewed · REYKJAVIK WALKING TOURS
Private Reykjavik Christmas Walking Tour
Reykjavik’s Christmas traditions are more than lights and market stalls: they include 13 mischievous Yule Lads, a fearsome Christmas Cat, and a holiday book-giving custom that makes a bookshop stop feel right at home. This private walk links the folklore to familiar downtown sights, ending at Hallgrímskirkja.
I like that you can set the pace with your own group, and that the route pairs holiday sights with everyday local places, including a bookshop and music store. One caveat: market stalls and the ice rink may not be part of every outing, so confirm what will be open and visited when you book.
At a glance

- A private, roughly two-hour walk runs from Ingólfur Square to Hallgrímskirkja, with only your group taking part.
- Icelandic folklore gets the starring role, from the 13 Yule Lads to the Christmas Cat.
- Downtown squares supply the seasonal setting, including the blue Christmas tree, a traditional Oslo tree, and, when available, market stalls and an ice rink.
- Local shops add substance: a bookshop, a year-round Christmas store, and a much-loved downtown music shop are on the route.
- Coffee, tea, or hot cocoa and a pastry are included, while tips are not.
- The meeting point deserves a little care: the start is Ingólfur Square, at Austurstræti 4, and the tour ends at Hallgrímskirkja.
A Christmas walk with more folklore than shopping

This tour is a good fit if you want a first look at central Reykjavik and a guide to explain why Christmas here is not simply a copy of the holiday elsewhere. The route blends public squares and familiar landmarks with customs rooted in Icelandic stories and family life. It is a gentle way to start learning the city, especially if you have just arrived.
The private format is useful for more than comfort. You can ask questions as they come up, linger when a detail catches your eye, or keep the walk moving if the weather is sharp. The guide is described as fun-loving and expert; past participants have singled out Stefan for his friendly manner and willingness to answer questions. A woman guide was also praised for explaining Christmas customs, culture, and history, though her name was not provided.
There is one point to keep in mind: the route description names Christmas market stalls and an ice rink, but a past outing did not include a visit to the markets. The tour’s operator acknowledged that the description needed adjustment. Treat those seasonal features as possible, not guaranteed, and check directly if seeing them is central to your plans.
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Starting at Ingólfur Square
The walk begins at Ingólfur Square, the most explicitly seasonal stop on the route. The plan is to look at the ice rink, decorations, and Christmas market stalls, with about ten minutes set aside. This is a compact visit, not a long market browsing session, so think of it as a quick look at the downtown holiday scene.
The meeting details give the address as Austurstræti 4, 101 Reykjavik, alongside the square name. One person found the meeting place complicated, so check the exact pin and instructions before setting out. If you are unsure, contact the operator rather than assuming that any nearby corner will do.
Fógetagarðurinn and the blue tree

At Fógetagarðurinn, the guide introduces the statue of Skúli the sheriff, described as the father of Reykjavik, and points out the square’s blue Christmas tree. The stop is brief, about five minutes, but it helps connect the festive decorations to the city’s civic story.
This is a small public square rather than a major attraction requiring a long visit. Its value is in the explanation: a guide can give the statue and tree a context that you might miss while walking past on your own. In winter, the tree also makes a quick, cheerful pause between the busier central spots.
Austurvöllur and the Oslo Christmas tree

At Austurvöllur, the focus shifts to the traditional Oslo Christmas tree and the place of trees and decorations in Icelandic homes. The stop lasts around ten minutes. It offers a useful chance to compare local customs with the familiar holiday rituals you may know from home.
The tree’s connection to Oslo gives the guide an opening to talk about how Christmas practices travel and take on local meaning. The square itself is part of central Reykjavik’s everyday life, so this stop can feel less like a staged attraction and more like a seasonal detail woven into the city.
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Penninn Eymundsson and Iceland’s book-giving custom

A stop at Penninn Eymundsson brings the tour indoors, to a bookshop with Icelandic Christmas books. Books are a major part of the country’s Christmas traditions, and this visit gives you a concrete example rather than just a story told on the pavement.
You have about ten minutes here. That is enough for a look around and perhaps a chance to spot a title or two, but it is not a dedicated shopping visit. If you enjoy books or want a small, distinctly Icelandic gift, this may be one of the most useful stops. Ask your guide about the tradition and any books that might be suitable for visitors.
Lækjartorg and the Christmas Cat

At Lækjartorg, the guide turns to the Christmas Cat, one of the more fearsome characters in Icelandic holiday folklore. The stop is listed at five minutes, so expect a short introduction rather than an extended storytelling session.
Folklore is one of the strongest reasons to choose this walk over a self-guided route. The stories make the holiday decorations more memorable and give you something to listen for as you explore the rest of Iceland. If this part interests you, use the private format to ask follow-up questions; the pace can be adjusted for your group.
Litla Jólabúðin, Christmas all year

Litla Jólabúðin, or the little Christmas store, stays open year-round and sells Icelandic Christmas ornaments. The tour allows about ten minutes to look inside. It is a practical stop if you are searching for a small keepsake, and a pleasant change from seeing holiday traditions only in public squares.
A shop visit is not the same as a market stop, so keep those expectations separate. The store offers a chance to browse ornaments and perhaps buy a gift, while the outdoor market and rink are seasonal features whose presence on a particular tour should be confirmed.
12 Tónar and holiday music

At 12 Tónar, the route visits a much-loved downtown music shop and discusses how Icelandic Christmas music draws on influences from other countries. The ten-minute stop adds a cultural note beyond the usual mix of churches, trees, and folklore.
Music can be a helpful way into a culture, especially when the guide can point out how local and outside influences meet. The tour information does not promise a performance or listening session, so think of this as a shop visit and conversation, not a concert.
Ending at Hallgrímskirkja
The walk finishes by Hallgrímskirkja, where the guide talks about the roles Christianity and Norse mythology play in Icelandic Christmas. This is a fitting place to bring together the religious and folkloric threads from earlier in the route.
The tour ends at Hallgrímstorg 1, making it easy to continue exploring the church area on your own. The scheduled stop is about ten minutes. The route is described as roughly two hours overall, while the individual stop times add up to less than that; the rest of the time is part of moving between locations and the guide’s explanations.
What the private format and price mean
The listed price is $159.41 per person, and group discounts are offered. That is a significant cost for a two-hour walk, especially if you are booking for one or two people. The value improves if you are travelling with a group, want the guide’s attention, or plan to ask plenty of questions. Since only your group participates, you are not sharing the walk with strangers.
Coffee or tea, hot cocoa, and a pastry are included. That adds a welcome warm-up, though the details do not specify exactly where or when the break happens. Tips are not included, so factor them in if you choose to tip.
Pickup is offered, but the details do not explain where it is available or how it works. Ask the operator before relying on it. The tour uses a mobile ticket, confirmation is provided at booking, service animals are allowed, and the route is near public transportation. Most people can participate.
The average booking lead time is 123 days, which suggests it can be wise to plan ahead, particularly for a specific holiday date. Free cancellation is available up to 24 hours before the start time. Changes or cancellations inside that window are not accepted for a refund.
Who should book this walk?
I would choose this tour if you want a gentle introduction to Reykjavik’s holiday customs, like local stories, or value having a guide who can tailor the pace to your group. It also makes sense early in a stay, when a short guided walk can help you get oriented and point you toward places to revisit.
It is less compelling if your main goal is a guaranteed Christmas market visit, extensive shopping time, or a long tour of the city’s major sights. The named stops are brief, and the route is focused on festive traditions rather than a broad survey of Reykjavik. If markets are your priority, verify that they will be operating and included on your date.
Before booking, check the meeting point carefully and ask the operator what seasonal features are expected during your visit. If you are happy with a compact walk built around folklore, local shops, and a warm drink, the private format gives you a pleasant way to see central Reykjavik through its Christmas customs.
FAQ
How long is the tour?
The walk lasts approximately two hours.
Where does the tour start?
It starts at Ingólfur Square, with the meeting address given as Austurstræti 4, 101 Reykjavik.
Where does the tour end?
It ends at Hallgrímskirkja, at Hallgrímstorg 1, 101 Reykjavik.
Is this a private tour?
Yes. Only your group takes part, and the private format allows you to go at your preferred pace.
What food and drinks are included?
Coffee, tea, or hot cocoa and a pastry are included.
Are Christmas market stalls and the ice rink included?
They are described as features at Ingólfur Square, but a market visit is not guaranteed. Confirm what will be open and included on your date.
What is the listed price?
The listed price is $159.41 per person. Group discounts are offered.
Are tips included?
No. Tips are not included.
Can I cancel for a refund?
Yes, if you cancel at least 24 hours before the tour’s start time. Cancellations made less than 24 hours in advance are not refundable.
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